● Transparent pricing · No contracts

Digital Marketing Packages & Prices (2026)

Clear, published pricing for paid advertising, SEO and social media management, built for UK businesses that want leads and sales, not likes. No “call us for a quote”, no contracts, no setup fees.

Book my free strategy call →See our prices ↓

★★★★★ 5.0 on Google · No contracts · Hemel Hempstead, working UK-wide

Our track recordReal client numbers
Profit generated for clients
£15m+
Ad spend managed
£1.8m+
Clients across 38 industries
120+
✓Published prices, no contracts
✓5.0 rated on Google by our clients
✓Based in Hemel Hempstead, working UK-wide
TRUSTED BYPayments247 logoJTN Training logoLCV Finance and Leasing logoHR Inspire logoLand Profits logoLoddon Foundation logoMr Start logoFloss Dental Care logoalloutdoor logo
How much does digital marketing cost in the UK? At OptiModo, paid ads management starts from £450 + VAT a month (plus your ad spend, paid directly to Google, Meta or LinkedIn), SEO from £550 + VAT a month, and social media management from £219 + VAT a month. Most of our clients invest between £700 and £3,000 a month in total, depending on their goals. Prices last reviewed October 2026.

Who we work with

Built for businesses that are ready to grow

A great fit if you are:

  • ✓A B2B company that needs qualified leads and booked calls
  • ✓An established business ready to invest £500+ a month in growth
  • ✓Focused on cost per lead and return on spend, not vanity metrics
  • ✓Looking for a long-term partner who proves results every month

Probably not right if you:

  • ✕Want the cheapest option or a one-off post
  • ✕Aren’t ready to invest in ads or content yet
  • ✕Want results without tracking what works

Paid advertising · Google, Meta, LinkedIn & TikTok

Paid ads management pricing

Lead generation campaigns built around cost per lead and return on ad spend. Paid ads have two costs: your ad spend, paid directly to the platform so you always stay in control, and our management fee, based on how much you spend.

Your monthly ad spend Our management fee (+ VAT)
£500 to £1,000 £450/month
£1,000 to £1,500 Most popular £600/month
£1,500 to £2,500 £800/month
£2,500 to £3,500 £950/month
£3,500 to £4,500 £1,100/month
£4,500 to £5,500 £1,250/month
£5,500 to £10,500 £1,400 to £2,000/month
Above £10,500 Custom pricing

36.6%

lower cost per lead for Payments247, from £19.74 to £12.52

£10m+

profit generated for Land Profits from our Facebook campaigns

£310k

monthly ad budget trusted to us by a single client

See all case studies →   B2B Lead Generation →   Advertising packages →

SEO · Google and AI search

SEO packages

Rank for the searches your buyers make, and get recommended by AI tools like ChatGPT. Monthly reporting on rankings, traffic and enquiries.

Starter

£550 + VAT/month

  • ✓Keyword research and tracking
  • ✓1 optimised blog post a month
  • ✓On-page optimisation
  • ✓Monthly SEO report

Get started

Most popular

Growth

£889 + VAT/month

  • ✓Everything in Starter
  • ✓2 optimised blog posts a month
  • ✓Backlink outreach
  • ✓Competitor analysis

Get started

Scale

£1,499 + VAT/month

  • ✓Everything in Growth
  • ✓4 optimised blog posts a month
  • ✓High-quality backlink campaigns
  • ✓Local SEO and quarterly strategy call

Get started

Enterprise and national SEO: custom pricing. Full SEO details →

Social media management

Social media packages

Done-for-you content on Instagram, Facebook and LinkedIn that keeps your brand visible and builds trust with buyers. You approve everything before it goes live.

Most popular

Start Up

£219 + VAT/month

  • ✓2 Instagram posts a week
  • ✓Weekday posts on Facebook and LinkedIn
  • ✓Custom content created
  • ✓Dedicated account manager

Get started

Growth

£439 + VAT/month

  • ✓Daily Instagram posts
  • ✓2 daily posts on Facebook and LinkedIn
  • ✓Monthly reports
  • ✓End of month review

Get started

Premium

£499 + VAT/month

  • ✓Daily posts on all networks
  • ✓Replying to customers
  • ✓Custom video and graphics
  • ✓Audience growth strategy

Get started

Full social media details →

Typical investment

What our clients typically invest

Example monthly totals, including ad spend. Fees exclude VAT, and ad spend is paid directly to the platform.

Start generating enquiries

£950 to £1,450

Ads management (£450) + £500 to £1,000 ad spend

B2B lead generation

£2,300 to £3,300

Ads management (£800) on LinkedIn, Google or Meta + £1,500 to £2,500 ad spend

Leads now + long-term growth

£2,150 to £2,650

Ads management (£600) + £1,000 to £1,500 ad spend + SEO Starter (£550)

Stay visible, build trust

£219

Social media Start Up, + VAT

Every service includes

What you get with every service

🤝

No contracts

You stay because it works.

💷

No setup fees

What you see is what you pay.

👤

Dedicated account manager

Someone who knows your business and your numbers.

📊

Plain-English reporting

Leads, cost per lead and what we’re changing next.

📞

Free strategy call

Before you start, so you know exactly what you’ll get.

Reviews

What our clients say

★★★★★

“Investing in a retainer with OptiModo was the best thing I have done to target larger, more valuable deals.”

Paul Grabham

Google review

★★★★★

“OptiModo Marketing, led by Jack, has been exceptional in managing our ad campaigns. Reliable, responsive, and quick to adapt.”

B2B client

Paid advertising

★★★★★

“They are responsive, understand our business, and create the right posts for us.”

Melanie Langley

Oliver Myles

Why we publish our prices

Most agencies hide their prices until you’ve sat through a sales call. We think serious buyers deserve to know what something costs up front. If our prices fit your budget, let’s talk about what we can achieve together.

Free ads account audit

Spending £500+ a month on ads? Get a free expert audit.

We’ll review your Google, Meta or LinkedIn Ads account, show you where budget is being wasted, and walk you through the fixes on a 30-minute call. No obligation.

Get my free ads audit →

★★★★★

“The best thing I have done to target larger, more valuable deals.”

Paul Grabham · Google review

FAQs

Pricing questions

How much does digital marketing cost for a business in the UK?

It depends on your goals. Paid ads management typically starts from around £450 a month plus ad spend, SEO from around £500 a month, and social media management from around £200 a month. Businesses getting real results usually invest £700 to £3,000 a month in total.

How much does B2B lead generation cost?

For B2B companies, we usually recommend at least £1,500 a month in ad spend on LinkedIn, Google or Meta, plus our management fee of £800 at that level. Because one B2B client is often worth thousands, we focus on cost per qualified lead rather than cost per click.

Is ad spend included in your fee?

No. Your ad spend goes directly to Google, Meta, LinkedIn or TikTok, so you always see and control exactly what’s spent. Our fee covers strategy, setup, management and ongoing optimisation.

Do I have to sign a contract?

No. All our services are rolling monthly, with no contracts and no setup fees.

Can I combine services?

Yes. Many clients combine paid ads for quick enquiries with SEO for long-term growth. We’ll recommend the right mix for your budget on your free call.

Ready to turn your budget into leads?

Book a free strategy call. Tell us your goals and budget, and we’ll show you exactly what we’d do and what results to expect.

Book my free strategy call →