● Free ads account audit · Google, Meta & LinkedIn

Free Google Ads, Meta Ads & LinkedIn Ads Audit

Find out where your ad budget is being wasted and what would lower your cost per lead. An expert review of your account, plus a 30-minute walkthrough call. No obligation, no hard sell.

Request my free audit →Pick a time in our calendar

★★★★★ 5.0 on Google · No contracts · Hemel Hempstead, working UK-wide

Our track recordReal client numbers
Ad spend managed
£1.8m+
Lower cost per lead for Payments247
36.6%
Clients across 38 industries
120+
✓Written report within 5 working days
✓Google, Meta and LinkedIn accounts
✓No obligation, no sales pressure
TRUSTED BYPayments247 logoJTN Training logoLCV Finance and Leasing logoHR Inspire logoLand Profits logoLoddon Foundation logoMr Start logoFloss Dental Care logoalloutdoor logo
What is a free ads account audit? It’s an expert review of your existing Google Ads, Meta (Facebook and Instagram) or LinkedIn Ads account. OptiModo Marketing checks your targeting, keywords, ads, tracking, budget and landing pages, then shows you where money is being wasted and the changes most likely to lower your cost per lead. It’s free for UK businesses spending £500 or more a month on ads, and includes a 30-minute call to walk you through the findings.

£1.8m+

ad spend managed

36.6%

lower cost per lead for Payments247

£15m+

profit generated for clients

5.0 ★

rated on Google

What we check

Six areas where ad budgets usually leak

🎯

Targeting and audiences

Are your ads reaching people who can actually buy, or a broad audience that clicks and leaves?

🔎

Keywords and search terms

The searches you’re really paying for, irrelevant terms eating budget, and missing negative keywords.

✍️

Ads and creative

Whether your copy and visuals stand out, speak to buyers and are being tested properly.

📈

Tracking and conversions

If tracking is wrong, every decision is wrong. We check leads and sales are measured correctly.

💷

Budget and bidding

Where your money goes, which campaigns earn their keep, and where to move budget.

🖥️

Landing pages

Whether the page people land on turns clicks into enquiries, or loses them.

How it works

Three simple steps

01

Request your audit

Fill in the short form and choose “Free Ads Account Audit”, or pick a time in our calendar.

02

We review your account

You give us view-only access and we go through your campaigns in detail.

03

30-minute walkthrough

We show you what we found and what we’d change. The advice is yours to keep.

Reviews and results

Trusted by businesses that want results

★★★★★

“Investing in a retainer with OptiModo was the best thing I have done to target larger, more valuable deals.”

Paul Grabham

Google review

★★★★★

“OptiModo Marketing, led by Jack, has been exceptional in managing our ad campaigns. Reliable, responsive, and quick to adapt.”

B2B client

Paid advertising

36.6%

Payments247

We restructured their Facebook Ads and cut cost per lead from £19.74 to £12.52, so the same budget brought in more leads.

Read all our Google reviews →   See our case studies →

Who it’s for

Is the free audit right for you?

Perfect if you:

  • ✓Spend £500 or more a month on Google, Meta or LinkedIn ads
  • ✓Feel your cost per lead is too high
  • ✓Aren’t sure your agency or in-house team is getting the most from your budget
  • ✓Want a second opinion before spending more

Not the right fit if you:

  • ✕Haven’t started running ads yet
  • ✕Spend less than £500 a month on ads

Thinking of starting ads? Book a free strategy call instead.

FAQs

Free ads audit: your questions answered

Is the ads audit really free?

Yes. There’s no cost and no obligation. If you’d like us to make the changes for you afterwards, we’ll tell you what it would cost, but the advice is yours to keep either way.

Which ad platforms do you audit?

Google Ads, Meta Ads (Facebook and Instagram) and LinkedIn Ads.

Do you need access to my ad account?

Yes, view-only access, so we can see your campaigns without changing anything. You can remove it at any time.

Why only for businesses spending £500+ a month?

Below that, there usually isn’t enough data to find meaningful improvements. If you’re spending less or haven’t started yet, a free strategy call is the better first step.

I already have an agency. Can I still get an audit?

Yes. Many businesses use our audit as an independent second opinion on how their account is being run.

Find out what your ads could be doing

Request your free ads account audit today. No obligation, no hard sell, just clear advice from people who manage ad accounts every day.

Request my free audit →