● LinkedIn Ads · B2B lead generation

LinkedIn Ads Management for UK B2B Companies

Reach the people who actually sign off budgets. We plan, build and manage LinkedIn advertising that targets decision-makers by job title, industry and company size, and we measure success in qualified leads and booked calls. No contracts.

Book my free strategy call →See our prices

★★★★★ 5.0 on Google · No contracts · Hemel Hempstead, working UK-wide

Our track recordReal client numbers
Profit generated for clients
£15m+
Ad spend managed
£1.8m+
Lower cost per lead for Payments247
36.6%
✓Decision-maker targeting by job title and industry
✓Measured on cost per qualified lead
✓No contracts, cancel any time
TRUSTED BYPayments247 logoJTN Training logoLCV Finance and Leasing logoHR Inspire logoLand Profits logoLoddon Foundation logoMr Start logoFloss Dental Care logoalloutdoor logo
Are LinkedIn Ads worth it? For most B2B companies, yes. LinkedIn is the most precise way to reach decision-makers by job title, industry and company size. Clicks cost more than on Facebook or Google, so it works best when one new client is worth thousands. We recommend at least £1,000 to £1,500 a month in ad spend, with our management fee of £600 a month at that level.

Is it right for you?

LinkedIn works best for high-value B2B

A strong fit if:

  • ✓You sell to other businesses
  • ✓A new client is worth £2,000 or more to you
  • ✓You know the job titles of the people who buy from you
  • ✓Your sales involve a proposal, call or meeting

Probably not right if:

  • ✕You sell lower-value products to consumers
  • ✕Your ad budget is under £1,000 a month

In that case, Google or Meta Ads usually give you more for your money. We’ll tell you honestly on your free call.

What we do

Everything you need to win B2B leads on LinkedIn

🎯

Decision-maker targeting

Audiences built by job title, seniority, industry, company size and location, so your budget only reaches people who can buy.

📝

Lead forms and landing pages

LinkedIn’s built-in forms or a dedicated landing page, whichever brings in better-quality leads for you.

✍️

Ads that get read

Clear, specific copy and visuals for busy decision-makers, tested and improved every month.

🔁

Retargeting

Stay in front of prospects who visited your website or engaged with your ads while they decide.

Pricing

How much do LinkedIn Ads cost?

Two costs: your ad spend, paid directly to LinkedIn, and our management fee, based on how much you spend. We judge LinkedIn on cost per qualified lead, not cost per click. One new B2B client can pay for months of advertising.

Test

£500 to £1,000 ad spend

£450 + VAT/month

A smaller first campaign to prove LinkedIn can work for you.

Recommended

Growth

£1,000 to £1,500 ad spend

£600 + VAT/month

Enough budget for LinkedIn to find and convert decision-makers consistently.

Scale

£1,500 to £2,500 ad spend

£800 + VAT/month

More reach, more testing and more qualified leads every month.

Higher budgets: see the full fee table on our Pricing page →

Free ads account audit

Spending £500+ a month on ads? Get a free expert audit.

We’ll review your Google, Meta or LinkedIn Ads account, show you where budget is being wasted, and walk you through the fixes on a 30-minute call. No obligation.

Get my free ads audit →

★★★★★

“The best thing I have done to target larger, more valuable deals.”

Paul Grabham · Google review

B2B results

Results we’ve delivered for B2B companies

We generate leads for B2B companies across Facebook, Instagram and Google Ads, and bring the same approach to LinkedIn.

36.6%

Payments247

Lower cost per lead for a UK card payment provider, from £19.74 to £12.52.

20+ leads

JTN Training

At an 11.7% conversion rate within weeks, for a UK training provider.

Enquiries

LCV Leasing

Moved from an expensive agency to social media that brings in enquiries.

See all our B2B work →

How it works

From first call to qualified leads

01

Free strategy call

We look at who you sell to and tell you honestly whether LinkedIn is right for you.

02

Plan and setup

Audiences, ads, forms and tracking, ready in around two weeks.

03

Launch and improve

We test, cut what doesn’t work and put budget behind what does.

04

Monthly reporting

Leads, cost per lead and what we’re changing next, in plain English.

FAQs

LinkedIn Ads: your questions answered

Are LinkedIn Ads worth it for B2B?

Usually, yes, when your average client is worth enough. LinkedIn lets you target exact job titles and industries, which no other platform does as well. For high-value B2B services, that precision often makes it the best source of qualified leads.

How much should I spend on LinkedIn Ads?

We usually recommend at least £1,000 to £1,500 a month in ad spend, plus our management fee of £600 a month at that level. Smaller budgets can work, but results take longer to show.

How quickly will I see leads?

Most campaigns start producing leads within the first few weeks. Results usually improve over the first two to three months as we learn which audiences and ads work best.

LinkedIn Ads or Google Ads?

Google Ads reaches people already searching for what you sell. LinkedIn reaches the right people before they search. Many B2B companies use both, and we can manage them together.

Do I have to sign a contract?

No. We don’t use contracts. You stay because it works.

Want to reach more decision-makers?

Book a free strategy call. We’ll look at who you sell to and tell you honestly whether LinkedIn Ads will work for you, and what it would cost.

Book my free strategy call →